Washington, D.C., December 31, 2025 — Trump Mobile, the smartphone and wireless service venture backed by the Trump Organization, has delayed the launch of its highly anticipated gold-colored smartphone, initially promised for an August release this year. Customers who pre-ordered the device are now facing continued uncertainty as shipments are pushed further into 2026.
From Announcement to Delay
The T1, marketed as a $499 gold-colored smartphone, was unveiled in mid-2025 with bold claims of being designed and “built in the USA.” At the time, Trump Mobile emphasized a vision of producing a distinctly American alternative to Apple and Samsung, alongside a monthly service plan starting at $47.45.
Despite these promises, the company has struggled to meet its original timeline. A spokesperson cited disruptions caused by the U.S. government shutdown as a factor affecting shipments, leaving delivery dates uncertain.
Reasons Behind the Delay
Manufacturing Challenges
Industry analysts have pointed out that while Trump Mobile emphasizes domestic production, the majority of smartphone components are sourced from Asia. Building a fully American-made smartphone is a complex process, which has contributed to the delay of the gold-colored smartphone.
Supply Chain and Shipment Issues
In addition to manufacturing hurdles, logistical complications and shipment disruptions have slowed the rollout. Customers have reported receiving limited updates, heightening frustration and uncertainty.
Pivoting Strategies
In response to the delays, Trump Mobile has begun selling pre-owned devices, including models like Apple’s iPhone 15 and Samsung Galaxy S24, at slightly discounted rates. This approach appears to be a stopgap measure while production and delivery of the gold-colored smartphone remain in limbo.
Customer Concerns and Website Changes
Pre-order customers, some of whom paid deposits, are still awaiting confirmation of shipping dates. Meanwhile, the company’s website has updated its messaging, shifting from “Made in the USA” claims to phrases like “American-proud design,” raising questions about the original production promises.
Looking Ahead
The launch of the gold-colored smartphone highlights the challenges of launching a branded device in a competitive market. While Trump Mobile continues to generate attention, the delay underscores the realities of smartphone manufacturing and supply chain logistics.
Whether the T1 will reach customers in the near future remains uncertain, but the situation has already sparked conversations about branding versus production capability in the smartphone industry.
